In the future, attention will be our most precious resource.
Form an ad hoc group. Identify two browsers, such as Chrome, Firefox, Safari, or others. (Firefox and Chrome are easiest to study because they are heavily programmable and offer a lot of customization possibilities that may require help, such as skinning, global or domain-specific CSS add-ons, and other plugins.) Contrast the Youtube videos and user communities offering help for the two browsers.
Compare the health of the browsers in terms of instructional videos. Identify features of videos that alter your perception of the video. This could include things like the presence of ads before the videos (what does that tell you?), logos on videos, tenor of discussions, propensity of video maker to reply in discussions, number and range of videos by maker, presence of features like channels to organize videos, and more.
Compare the communities supporting the two browsers and identify differences in focus, emphasis, direction, and mission. Be specific about numbers of posts, recency of posts, topics of posts, and other salient features in community forums. What is the attitude of moderators? Do the moderators express an attitude? How transparent are moderation features?
Pictures accompanying analytics articles always feature a magnifying glass
The logo for Google Analytics in focus
data about data
The Information Architecture Institute offers the following definition of information architecture in their pdf, referenced in the Wikipedia article on Information Architecture.
We define information architecture as
Da real woild jist ain’t like dat!
—Someone in an information-immature
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